Cookies on our website

Cookies are files saved on your smartphone, tablet or computer when you visit a website. We use cookies to collect and store information about how you use the website to improve your experience.

They improve things by:

  • remembering the things you've chosen while on our website, so you don't have to keep re-entering them whenever you visit a new webpage
  • remembering data you've given (for example, your address) so you don't need to keep entering it
  • measuring how you use the website so we can make sure it meets your needs

By accepting our recommended cookie settings, you agree that we can place these types of cookies on your device. You can manage or delete these cookies at any time using our cookie control or you can block cookies in your browser settings.

For more information, please read our Privacy Notice.

We do not use cookies on this website that:

  • collect information about what other websites you visit (often referred to as privacy intrusive cookies)
  • are used to identify you personally

Cookies in use on Swindon.gov.uk

We are legally obliged to provide you with clear information about how our website uses cookies and how to disable them if you wish.

To make it clearer for you, we’ve divided how we use cookies into four different categories:

  • Settings-based
    • This type of cookie is used to remember a setting or preference, such as a colour or the size of text on a webpage
  • Feature-based
    • This type of cookie is used to remember information about a feature on a webpage, such as the fact that you’ve watched a video clip or listened to an audio file previously
  • Function-based
    • This type of cookie is used to remember information about how you used the website and provide analytical information to website administrators
  • Third-party
    • This type of cookie is created by a third-party and can also fall under the categories of ‘setting’, ‘feature’ and ‘functional’. Where third-party cookies are present on our website, we will attempt to be as upfront and clear as possible about their intended purpose.

The list below shows cookies currently in use on Swindon.gov.uk. You can select a cookie to find out the following information about it:

  • Category
  • What the purpose is
  • How to block
  • What would happen if you chose to block

Category
Feature-based, third-party
Purpose
On specific webpages, we use Google Ad Manager cookies to deliver targeted advertising based on your browsing history, measure campaign performance and prevent repeated ads.
How to block
You can use the cookie control on the website to switch this cookie on or off or block cookies in your browser.
What would happen if you chose to block
You would not see targeted advertising and your general website experience would remain unaffected.

Category
Function-based, third party
Purpose
We use Google Analytics to get a better understanding of how users use the website. We take actions based on these insights, with the aim of improving the experience of using the website. More information: Google website - Google Analytics cookie usage on websites.
How to block
You can use the cookie control on the website to switch this cookie on or off or block cookies in your browser.
What would happen if you chose to block
Nothing you would notice. Your session on the website would be disregarded from the insights we get from Google Analytics.

Category
Function-based, third party
Purpose
Google captures some information when you view a map on their servers. The purpose is to remember options and preferences such as location, zoom level or type of map, and to transfer analytical information about usage.
How to block
You can use the cookie control on the website to switch this cookie on or off or block cookies in your browser.
What would happen if you chose to block
Some maps on our website may stop working correctly.

Category
Function-based, third-party
Purpose
Google Tag Manager helps us manage website tracking codes. If you accept the recommended cookie settings, it places a cookie on your device to activate tracking tools and collect anonymous usage data.
How to block
You can use the cookie control on the website to switch this cookie on or off or block cookies in your browser.
What would happen if you chose to block
Your session would not contribute to website usage insights and some analytical tools may not function fully.

Category
Settings-based, third party
Purpose
We use Mailerlite to send newsletters to users who sign up for them. Its cookie remembers your preferences so that you can change them on future visits.
How to block
Block cookies in your browser
What would happen if you chose to block
Your newsletter preferences would still be retained, but you would not be able to change them on the website.

Category
Function-based, third party
Purpose
Microsoft Clarity helps us understand how people use our website so that we can improve the experience.
How to block
You can use the cookie control on the website to switch this cookie on or off or block cookies in your browser.
What would happen if you chose to block
Nothing you would notice. We would simply lose any insights gained from your visits.

Category
Settings-based, function-based
Purpose
We use cookies to remember your preferences and offer personalised services, such as remembering high contrast settings.
How to block
Block cookies in your browser
What would happen if you chose to block
Blocking preference cookies may result in a reduced personalised service.

Category
Function-based
Purpose
Session cookies ensure persistent connections to our servers.
How to block
Block cookies in your browser
What would happen if you chose to block
Blocking session cookies may prevent access to some secure services.

Category
Function-based, third party
Purpose
Siteimprove helps us understand how people use our website to improve the experience.
How to block
Block cookies in your browser
What would happen if you chose to block
Nothing you would notice. We would lose analytical insights.

Category
Feature-based, third party
Purpose
Embedded YouTube videos may drop cookies to record analytical information such as video views.
How to block
Block cookies in your browser
What would happen if you chose to block
Blocking YouTube cookies may prevent some videos from playing correctly.

Blocking cookies in your browser

Use the following links to read more about blocking cookies in your browser:


Further information

For questions about cookies or data protection, contact the information governance team:

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